Thursday, December 30, 2021

LoveFromLevi Annual Nonprofit Website Winner For 2021

Love From Levi - Nonprofit Winner

Team 218's 2021 Nonprofit Giveaway Winner

We are happy to announce the winner of our annual nonprofit giveaway winner for 2021 is LovefromLevi.com. We will be working with the good people at LoveFromLevi.com to help finish their website. Their website is only partially complete and they got in touch through our Nonprofit Nomination page to request assistance. We could not refuse to get involved with this touching cause. We'll be adding some new features and working closely with the owners to finish out the site and complete their wish list for the website. Please stop by LOVEfromLevi.com and watch our progress.

LoveFromLevi's Mission

To honor the life of 4-year old Levi by spreading awareness of childhood cancer, love, and hope through acts of kindness.

About Levi

Levi was 4-years old when he passed from Medulloblastoma which spread to his spinal fluid then kidneys. During his 17-month journey, there were lots of tears, lots of laughs, lots of memories. More importantly, Levi built a community that grew larger than we could have imagined. We couldn’t have done it without the support of the AMAZING LEVI community and wanted to give that support to others. We love you… and don’t you forget it.

LoveForLevi's Vision

  • To further pediatric brain cancer research and treatment through donations.
  • To support families and children going through treatment through kindness and donations.
  • To involve others in the mission of Love from Levi by providing resources and tools at little or no cost.


Original post here: LoveFromLevi Annual Nonprofit Website Winner For 2021

Monday, December 27, 2021

Female Self Defense Tactics

Female Self Defense Tactics

Female Self Defense Tactics from Arizona Tactical Services

When you are faced with a life–and-death situation, you must be prepared to stop the threat for that moment. By acquiring not only all the lifesaving gear needed to prevail in a conflict. But also, the training mindset to employ properly. This fast pace course aims to introduce women to an array of subjects that concern their personal safety, from sexual assaults to potentially abusive partners (both emotionally and physically). You will be given the tools to protect yourself, and become your own weapon. Team 218 Web Services designed and built the new website for Arizona Tactical Services in Phoenix, Arizona. 

RAPE!

It’s a four letter word that hurls women into the basement of their fears. It’s also every parent’s unspoken fear for a daughter. Two-thirds of American women say they “do not fee; safe”. Rape is the most under reported crime in the nation. It is estimated that 12.1 million American women have been victims of “forceable rape” and that one out of eight will be assaulted in their lifetime. No woman is imune, yet few are prepared. Years ago women were taught to rely on the “good guys” to protect them from the “bad guys” – a dangerously flawed strategy as women are typically alone when assaulted.

DO NOT BE THE NEXT VICTIM! We come to you! Schedule your Female Self Defense Tactics training course today.

AGENDA SUMMARY
  • Learn hands-On Self Defense Tactics to help protect you from assault.
  • This instruction is for any female who does not want to be a victim.
  • Knowledge, skills, tactics, confidence.

To Be Ready Is To Be Prepared

When you are faced with a life–and-death situation, you must be prepared to stop the threat for that moment. By acquiring not only all the lifesaving gear needed to prevail in a conflict. But also, the training mindset to employ properly. This fast pace course aims to introduce women to an array of subjects that concern their personal safety, from sexual assaults to potentially abusive partners (both emotionally and physically). You will be given the tools to protect yourself, and become your own weapon. This course will give you the ability to fight back against even the most determined and resourceful of predators. As a bonus, you will learn how to defend yourself against some of the more common street attacks that are not covered in any other self-defense class. By the time you finish this intense course, you will be able to survive almost any confrontation. Arizona Tactical Services is the best place to learn Female Self Defense Tactics!  

Learn more about Arizona Tactical Services here.



Original post here: Female Self Defense Tactics

Saturday, December 18, 2021

How to Redesign Your Website in 4 Steps

How To Redesign Your Website In 4 Steps - Redesigning Your Website

How to Redesign Your Website in 4 Steps - Focus On What's Important

This post will walk you through the process of redesigning your website—from brainstorming, to planning, to executing, to launching your new site. If you're a small business owner, you've likely invested a lot of time and money into building a successful online presence. But even the best websites can quickly fall victim to age and neglect. We’re always in search of the latest tools and techniques that can help us improve our marketing efforts and increase the overall performance of our websites. So what can we do to get the most out of our current digital presence? One of the most common questions we get from website owners is “What do I do when my current site is outdated and not performing well?” If you’re thinking about redesigning your website, here are the four steps to follow that will ensure a smooth, successful transition. First, make sure that you’ve got a good plan in place. Whether you want to overhaul your site completely or simply want to make some minor updates, your plan should outline what you want to accomplish and how you want to go about accomplishing it. This plan will make your job easier when you sit down to implement your new design. Second, have a clear idea of what your audience wants from the site. Are they there to learn something? Do they need a sales pitch? Are they there to make a purchase? Once you know what your site’s goal is, you can focus on making sure that the site serves its purpose well. Finally, once you know who your website’s audience is and what your site’s purpose is, you can make sure that you’re meeting those needs.

Here are four key areas to focus on:

1. Make it responsive 2. Make it interesting 3. Make it work for SEO 4. Make it better than the competition Two items to pay extra attention to are the Front page of your website and your Navigation.

The Front Page

First things first, when it comes to the front page, you'll want to think about what's important to your audience and what you want them to see. Your front page should include at least:

CTA

A clear call to action (CTA), which is what you want visitors to do after they visit your site,

Above The Fold

Your most popular content (try to position it Above The Fold), and

Must See Items

Anything else that is a "must see" for your target audience. Once you've determined what to include in the front page, pay attention to your Above The Fold area. This is the area of the page that's visible before you scroll. You want your most important information there and usually your phone number and CTA. Make sure your headline is short and compelling, so that people will be tempted to click through. Include a clear CTA. This can be an offer, or even just a link to another page on your site. It should clearly state what you want visitors to do, and include a specific URL to take them to. If you have any videos or other multimedia content, make sure that the CTA is accompanied by a strong call to action for those items as well. Be sure that your CTA is prominent, and that it’s large enough to be seen easily. You don’t want people to miss it. Finally, always use a consistent CTA across all of your pages. If you change it, make sure that you update all of your links. When in doubt, always test your calls to action. You never know when a new feature will come out that will make your calls to action more effective. Your front page is your main opportunity to grab people's attention and convert them into leads.

The Navigation

Once you have your front page in place, you'll want to think about how visitors will navigate your site. This is the order in which they will click on the various links on your page. Start with the most important content. You should always make your homepage the first thing visitors see on your site, so that they have a clear idea of what you're offering. If you have a product or service that's valuable to your visitors, make sure that it's the first link on the page. If you have a blog or other type of content that is more informational than promotional, it should come after the homepage. If you have a lot of links on your page, make sure that they are in order from the most important to the least. Once you've determined what to include in your navigation, you'll need to think about how to best organize your navigation. The following are some things to consider when organizing your navigation:

Use clear, concise headings

Headings are used for the main topics on each page. Make sure that your headings are clear and easy to read.

Use descriptive titles

Descriptive titles give your links a name that helps visitors understand what they're going to see when they click on them.

Make sure there's no confusion

Make sure that each link clearly indicates where it leads.

Make it easy for visitors to find your links

It's helpful if your navigation is organized into logical categories.

Don't make too many links

If you have a lot of links on your page, visitors will have trouble finding the information they're looking for.

Be consistent

If you have a consistent navigation across all of your pages, visitors will be able to navigate quickly and easily.

Make It Responsive

Every web designer is familiar with responsive design—it’s the process of building a single page website that works across all devices. It helps you avoid having to build separate versions of your site for different devices. You can have the best website, the best content, the most compelling visual design, the nicest products, and the best services… but if you don’t get it in front of people, nothing will matter. Responsive web design gives you the ability to deliver exactly the type of site you want to your target audience in any device – smartphone, tablet, or laptop. Making a website responsive means making sure that the content and functions of the website can fit on any screen, and adapt to whatever size screen they are being viewed on. This can be done by designing the site using media queries. A media query is a code snippet that tells a web developer what screen size a visitor is viewing, and then allows them to make certain adjustments to the layout of the site. The biggest issue with mobile-responsive design is that many websites have not been created with this in mind, which means users can find the design difficult to navigate. However, with the right planning, it is possible to have a mobile-responsive design for your website. The way people search, use, and share content on the web is changing. And businesses must change with it if they want to survive in a mobile-first world.

Make It Interesting

Today, web designers are increasingly looking at the web as a medium for more than just information. They’re using technology to create experiences that make visitors want to share their thoughts and opinions. These web designers and content strategists aren’t building static, uninspiring websites. Instead, they’re creating sites that use elements like images, motion, and sound to capture visitors’ attention. You probably already have content on your website you can re-use. You can take that content and revise or rewrite it to ensure it's current and relevant. We like to see around 2,000 words of content on your home page and 1,000 to 1,500 on inner pages. Your site should be interesting and fun to browse, or it will never be successful. You don't want it to look like a brochure or catalog that has been designed by committee and put online just to make a profit. You can create a website that's just like the one in your head. If you think of something that interests you and write about it, you'll likely get some traffic from it.

Make it work for SEO

SEO is the term used to describe the process of increasing your website’s visibility in search engines. This is usually done through a variety of methods, including the use of relevant keywords, the creation of high-quality content, and building backlinks to your site. Search engines like Google use certain criteria when ranking websites, one of which is how many other sites are linking to a particular page. If you have a lot of inbound links, or backlinks, then it tells the search engine that the page is authoritative and will display higher in the results. In order to get a higher rank on search engines, it is important to focus on getting high-quality inbound links. These links are crucial to the success of your SEO efforts. When it comes to search engine optimization, there are two types of keywords: local and long-tail. The idea is that short keywords (e.g., "tire repair" or "motorcycle accessories") are easy for people to remember and use to find your products. Long-tail keywords (e.g., "car tire repair services near me," or "motorcycle accessories for Harley-Davidson riders") are longer, and therefore more specific, than the short-tail keyword. Google uses many factors to determine which keywords to prioritize in a search result. We offer more SEO information on our Search Engine Optimization page.

Conclusion

In conclusion, your website needs to be a reflection of you and your brand. Your website should be something that your visitors can get excited about. If your website doesn’t match your brand identity, it’s time to redesign using our How to Redesign Your Website in 4 Steps tips. If you are considering redesigning your website, Team 218 Web Services would be happy to take a look at your website and make recommendations. We make redesigning your website Easy & Affordable! Get a free consultation and analysis on your site’s performance today. [button link="https://team218.com/free-website-audit/"] Get Your Free Consultation[/button]

Original post here: How to Redesign Your Website in 4 Steps

5 SEO Tips for Iowa Businesses: Get Found Online

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